Privacy Policy

Effective Date: 9/24/25
Factor Four Marketing, Inc.
Website: www.factorfour.com
Location: Westborough, MA

Factor Four Marketing, Inc. (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, and protect the information you provide when you visit our website.

1. Information We Collect

  • Personal Information You Provide: If you choose to complete a form on our site, we may collect personal details such as your name, email address, phone number, and any other information you choose to share.
  • Automatically Collected Information: We use Google Analytics to collect data about how visitors interact with our website, such as pages viewed, time spent, device/browser type, and general geographic location. This information does not personally identify you.
  • Cookies & Tracking Technologies: Our website may use cookies, pixels, or similar tracking technologies to improve user experience, measure performance, and support potential marketing campaigns.

2. How We Use Information

We use the information we collect to:

  • Respond to inquiries and communicate with you.
  • Improve our website and services.
  • Conduct internal marketing analysis.
    We do not sell or rent your personal information to third parties.

3. Data Storage & Security

  • Form submissions are stored securely in our customer relationship management (CRM) system.
  • We use industry-standard, best-in-class security measures to protect your information from unauthorized access, use, or disclosure.

4. Third-Party Services

  • Google Analytics: We use Google Analytics to understand how visitors use our website. Google Analytics may set cookies on your browser or read existing cookies. You can learn more about Google’s practices here: https://policies.google.com/technologies/partner-sites.
  • We may also use other third-party tools in the future (such as remarketing pixels) to improve our marketing efforts.

5. Your Choices

  • Cookies: You can adjust your browser settings to refuse cookies or notify you when cookies are being used.
  • Communications: If you provide us with your contact information, you may opt out of future communications at any time by contacting us.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

7. Children’s Privacy

Our website is not directed to individuals under 13, and we do not knowingly collect personal information from children.

8. Updates to This Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this page with an updated “Effective Date.”

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Factor Four Marketing, Inc.
Westborough, MA
Email: privacy@factorfour.com